Dr. Michelle Maresh-Fuehrer

Associate Professor
Department of Communication & Media

Office: BH 329

Phone: 361-825-2273


Twitter: @TheDRofPR

 Areas of Specialization:

Crisis Communication, Public Relations, Instructional Communication, Mixed Methods Research


Ph.D. in Communication Studies, University of Nebraska-Lincoln, 2009

M.A. in Communication Studies, Texas Tech University, 2006

B.A. in Communication/Minor in Journalism, Texas A&M University-Corpus Christi, 2004


Recent Publications:

Wahl, S. T., & Maresh-Fuehrer, M. M. (Forthcoming). Public relations principles: Strategies for professional success. Dubuque, IA: Kendall Hunt Publishing.

Maresh-Fuehrer, M. M. & Smith, R. (Accepted). Social media mapping innovations for crisis prevention, response, and evaluation. Computers in Human Behavior (Special Issue: Social Media and the Crisis Lifecycle).

Maresh-Fuehrer, M. M. (In Press). Apple’s “bendgate” crisis and the technology-image-expectancy gap. In T. Avtgis, D. Rodriguez, & C. Liberman (Eds.). Casing risk and crisis communication. Dubuque, IA: Kendall Hunt Publishing.

Maresh-Fuehrer, M. M. (2015, June). A real-world approach to academic crisis communication training. Communication Currents, 10(3).

Maresh-Fuehrer, M. M. (2015) Service-learning in crisis communication education: Revisiting Coombs’ objectives for the crisis communication course. Communication Teacher, 29(3). doi:10.1080/17404522.2015.1028554

Maresh-Fuehrer, M. M. (2013). Creating organizational crisis plans. Dubuque, IA: Kendall Hunt Publishing.

Recent Awards/Honors:

University Educator of the Year Nominee, Texas Speech Communication Association, 2015

Corpus Christi Under 40 Award, 2014

First-Year Islanders Convocation Faculty Speaker, 2014

ELITE Outstanding Faculty Member Award, 2013

Courses Regularly Offered:

COMM 3310 – Communication Theory

COMM 3341 – Public Relations Cases and Strategies

COMM 4331 – Public Relations Techniques

COMM 4335 – Crisis Communication

COMM 5303 – Research Methods

COMM 5306 – Instructional Communication

COMM 5340 – Perspectives in Public Relations

COMM 5335 – Crisis Communication