Dr. Anli Xiao

Dr. Anli Xiao

Assistant Professor
Department of Communication & Media
Office: BH372


Ph.D. in Mass Communications, University Fellow, The Pennsylvania State University, State College, PA.

Master of Arts in Journalism, University of Missouri-Columbia

Bachelor of Arts in Chinese Language and Literature, Hunan Normal University

Personal Statement:

My teaching interests include persuasion, research methods and strategic communication/public relations. My research focuses on nonprofit public relations, international strategic communication/public relations and current issues in strategic communication/public relations, such as native advertising and fake news. My research has been published in journals including Public Relations Review, Journal of Promotion Management, Public Relations Journal, Asian Journal of Public Relations, Computers in Human Behavior and American Behavioral Scientist, and I have presented many papers at major conferences such as Association for Education in Journalism and Mass Communication Conference, International Communication Association and International Public Relations Research Conference.  

Courses I taught at TAMUCC:

COMM 3330 Persuasion

COMM 4325 Research Methods


Xiao, A., Overton, H. K. & Li, R. (2018). Communicating with nonprofit publics in China: Applying the RISP model to prosocial intentions. Journal of Promotion Management, Advanced online publication. doi: 10.1080/10496491.2018.1427653

Xiao, A., & Overton, H. K. (2018). Examining the impact of value orientations on CSR evaluation and expectations among U.S. and Chinese publics. Public Relations Journal, 11(4), 1-24.

Ott, H. K. & Xiao, A. (2017). Examining the role of culture in shaping public expectations of CSR communication in the United States and China. Asian Journal of Public Relations, 1(1), 57-83.

Harrison, V., Xiao, A., Ott, H. K. & Bortree, D. S. (2017). Calling all volunteers: The role of stewardship and involvement in volunteer-organization relationships. Public Relations Review, 43(4), 872-881.

Wang, R., Kim, J., Xiao, A., & Jung, Y. (2017). Networked narratives on Humans of New York: A content analysis of social media engagement on Facebook. Computers in Human Behavior, 66, 149-153.

Wu, M., Yan, H., Li, R., Bortree, D. S., Yang, F., Xiao, A. & Wang, R. (2016). A tale of two sources in native advertising: Evaluating the effects of source credibility and priming on trust and perceived deception. American Behavioral Scientist, 60(12), 1492-1509. doi: 10.1177/0002764216660139